Customer Profile

Customer Profiles represent a Customer within the TallyMarks platform.

Customer profiles support a standard set of demographic information about a customer while additionally supporting an extensible set of attributes for the profile.

The customer profile can be used with events and rules to target offers and rewards.

{
  "customerId": "string",
  "tenantId": "string",
  "firstName": "string",
  "lastName": "string",
  "displayName": "string",
  "emailAddress": "string",
  "isAccountLocked": true,
  "mobileNumber": "string",
  "optinSms": true,
  "optinEmail": true,
  "acceptTerms": true
  "dateOfBirth": "2020-06-13T10:00:21.467Z",
  "attributes": [
    {
      "name": "string",
      "value": "string"
    }
  ],
  "createdAt": "2020-06-13T10:00:21.467Z",
  "changedAt": "2020-06-13T10:00:21.467Z",
  "contactPhone": "string",
  "externalReference": "string",
  "externalStatus": "string"
}